Quote: I've said it before and I'll say it again; IMO, While they may provide some improvements in geometry the biggest gain in "feel" that most aftermarket suspensions provide is because knowledgeable engineering types are specifying spring and shock rates that better achieve a more neuteral balance to the roll percentages than what most laymen can put together themselves. This, in turn, is interpreted as a superior package over the stock longitudal layout. While they are typically incrementally better, they usually are not quantum leap better. The exception possibly being the bent bar set ups, which were a pooch right out of the gate.
Worth saying again, but if you could make it sound "cooler", they just might start to listen, but probably not.
Reality check, that half the population is smarter then 50% of the people and it's a constantly contested fact.
