My wife grew up in Mass. and apparently they have a bunch of skunks up there. See em dead on the road up there like we see opossums down here. Heard the story many times about her golden retriever getting sprayed at 11:00 one night and how the smell was so bad it had her neighbors walking outside to see what in the world was going on, lol.
They spent the next 3 hours washing him in the bath tub w/ tomato juice, sauce, anything tomato related they could find. It still took a while for it to completely wear off.