Quote: Dave are you saying that all the products that you offer you sell at a LOSS ???
Quite honestly John I would have to answer "YES" to that question for quite a few of our products. Our Sister company (www.ecsvin.com) pays for the development of MANY things that we offer through our Classic product line. I am constantly heckled by our accountant for "borrowing" profits from one to pay for the other. Our Window Stickers cost in the THOUSANDS of dollars to manufacture and we lost anywhere from $45-$50 on everyone we sold. We had to stop making them. We invested thousands of dollars in our Carpeting line and might never break even on the program. There are countless items that we may never be profitable with but I love the industry and it is my passion. Don't get me wrong! We do very well in some areas but if it was left to Howard Rosen (our financial adviser) there would be MANY products discontinued that a lot of you guys have enjoyed putting on your vehicles!
