C/P had the standard filmstrips with accompanying records and information cards in the presentation box that dealers got at the beginning of the model year. Each individual filmstrip in the introductory box was information oriented to 1 specific C/P car model. There were about a half dozen filmstrips and records in the introductory box.

Throughout the year, each month if the dealership subscribed to the service, an additional filmstrip and record comparing a C/P product to a competitor's product was sent to the C/P dealer. The filmstrip shown above is one of the monthly offerings.

Companies such as Chevrolet did the same thing.

Here is part of a September '68 Chevrolet box with a 1969 model year introduction.