It's still FREE if you are relatively close to the car like just about any remote start system or aftermarket system currently available. But it seems that say you work in the city and park in a parking garage a long distance (top floor of a high rise or public garage across the street) then you new a wifi/app to get your car to start so it's ready when you get there in 5-10 minute walk. Nothing new with paying for an app shruggy

Toyota lets you start vehicles like the RAV 4 PHEV remotely in two ways. One is over WiFi/LTE using its Remote Connect apps that cost $8 per month or $80 per year. The other is by using the key fob, which requires that you be relatively close to the vehicle.