Baby boom demographic....been there done that. Doesn't appeal to anywhere near the same percentage of younger generation people as it did in the 60s through the 80s.

Cars in general don't appeal to the younger generation as they once did, including the burning desire to have one and establish your freedom and independence.

When the economy was booming a lot of yuppies who never went to NHRA or NASCAR races before all tried-it...once, over a couple boom years, took a "hey look at ME!" 'selfie' for Facebook, bought a 'been there, done that' T shirt and then.....moved on...never to return again.