Originally Posted by That AMC Guy
The initial '62s designed by Exner.... the "S-Body" or "S-design" platform would have been full-size, and very attractive. There was even a proposed large, wrap-around back window 2+2 coupe which probably influenced the Barracuda a few years later. The Imperial was sharp and exquisite in comparison to the bulbous, finned, awkward '59 - '63s that we got. The "S" Imperial was very modern and forward looking.


More info:

Chrysler Corporation 1962: the right cars for the wrong time

https://www.allpar.com/threads/chrysler-corporation-1962-the-right-cars-for-the-wrong-time.227899/

Automotive & Design History: 1962 Plymouth & Dodge – The Real Reason They Were Downsized

https://www.curbsideclassic.com/cur...-brilliant-blunder-or-suddenly-its-1977/