WD40 is not a lubricant?

I was skeptical of the Quick Seat stuff too so I called Total Seal about it. They were the ones who told me to use WD40 with it.The powder is actually the lubricant, the WD40 just helps to distribute it in a sort of paste form which basically keeps it from flaking off.They also told me specifically not to dunk the rings in oil.

Maybe the BM warning is them just saying don't use it as the only method of lubrication? That would make sense.