Reasonable , bordering on bargain. I nearly picked up a plastic '66 Cyclone when we had that car....these were promotional items the dealers got , and they used to be around 100.00 some 20 years after the model year. I wish I would have gotten it now......luxury of hind sight etc. etc. But for a replica of the real McCoy , I'd say 200 is more than fair. Now...........to track down a '65 Dart GT kit.