Most homes around here have shallow well "lawn pumps."
In my experience, the Lowes/Home Depot brands don't last much past their 1-2 year warranties; I've had one from each store.
So...after being disappointed by those 2 units, I paid for the more expensive Sta-Rite pump. It has been going strong for (+/-) 10 years now.
I've never heard of the Goulds name brand, but if they're known to be better than most, I'd pay the extra cost.
Just my experience...