That doesn't go for Ford. And other carmakers are expected to follow suit.
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Ford noticed, and now the company wants to shift more future buyers to the vehicle ordering process, Ford CEO Jim Farley said on a conference call this week with reporters to discuss the company's second-quarter results. Getting more buyers to order a specific vehicle online can also help Ford's bottom line.
"We are really committed to going to an order-based system and keeping inventories at 50 to 60 days' supply," he said. "I know we are wasting money on incentives."
www.caranddriver.com/news/a37187201/ford-build-to-order-online-ordering-changes/Reducing inventories reduces overhead, most notably interest. And reduces the need for incentives to move slow moving units. There will be inventories, just lower numbers with fewer discounts.