Europeans don't care about "north american business culture" - they "know" what works . . .which is why yet again, FCA will not produce product that will win over the market. Chrysler as a brand, only has (2) vehicles in it's stable : 300 & Pacifica . . . the buying cohort (25-45) are moving away from big cars (300), and families are NOT gonna pay $50k plus for a mini van. . . so, Chrysler will probably be name only with no cars. The new merged company will take the profits from Ram & Jeep and put the $$$ into European cars . . . Dodge- while having the Challenger & Charger, are going to have to look at something for these 2 machines - e torque or electric. Mini Van needs to keep being a value machine for families. No small cars or SUVs - which seems to be the market segment that is going strong - from Dodge. And any time they try to Nth Americanize a Eurpoean product - just doesn't work . . . .

Gonna be interesting time for the new entity to get it's sh_t together and make product that people want to buy . . .